Alima Pure

Verdict 70/100 (grade B, moderate risk) — 0 cert(s), 0 flagged ingredient(s), 0 enforcement event(s), 32 primary-source citation(s).

Is Alima Pure non-toxic?

Alima Pure scores 70/100 (Grade B, moderate risk) and holds no third-party certifications on record. The brand maintains a clean FDA and CPSC enforcement history with zero recalls and no active lawsuits, but lacks full ingredient transparency on its website, which limits independent verification of formulation safety claims.

Certifications

No third-party non-toxic certifications on record.

Alima Pure operates as an independent US-based personal care brand with no parent company ownership on record. The brand has not triggered FDA warning letters, CAERS complaints, or CPSC recalls, indicating no documented regulatory enforcement action or consumer safety incidents reported to federal agencies. However, the brand does not publish a complete ingredient list or formulation philosophy on its website, making it difficult for consumers to conduct independent research before purchase. The absence of third-party certifications—such as EWG Verified, Leaping Bunny, or NSF—means the brand's non-toxic claims are not validated by external auditors. While this does not indicate a problem, it does mean consumers are relying on the brand's own testing and disclosure rather than independent verification. The company's fragrance disclosure policy is also not publicly documented, which is relevant for consumers sensitive to synthetic or natural fragrance ingredients.

Flagged ingredients

No flagged ingredients surfaced by INCI parsing or the EWG Skin Deep database.

Primary sources

Every finding on this page cites a public record. Numbered references:

1. https://echo.epa.gov/facilities/facility-search/results?searchAll=Alima+Pure
2. https://www.saferproducts.gov/RestWebServices/Recall?format=Json&FirmName=Alima+Pure
3. https://www.cpsc.gov/Recalls?search_api_fulltext=Alima+Pure
4. https://www.saferproducts.gov/Search?query=Alima+Pure
5. https://www.alimapure.com
6. https://www.alimapure.com/collections/makeup
7. https://www.alimapure.com/cdn/shop/files/Alima-Pure-Logo-horizontal_140x.png
8. https://www.alimapure.com/cdn/shop/files/5_BFCM_CBL_PES_web_Banner-1_1x1.png
9. https://www.alimapure.com/products/pressed-foundation
10. https://www.alimapure.com/cdn/shop/files/smooth_prime_6e0fe755-1ee8-4292-a587-ceddc44a94e1_1x1.png
11. https://www.alimapure.com/products/smooth-prime
12. https://www.accessdata.fda.gov/scripts/ires/index.cfm?Action=Importpha&name=Alima+Pure
13. https://oag.ca.gov/prop65/60-day-notice-search?field_company_defendant_info_value=Alima+Pure
14. https://oag.ca.gov/prop65/60-day-notice-settlements-search?field_company_defendant_info_value=Alima+Pure
15. https://www.courtlistener.com/?q=%22Alima+Pure%22&type=r
16. https://www.courtlistener.com/)
17. https://www.courtlistener.com/faq/)
18. https://www.courtlistener.com/sign-in/?next=/?q%3D%2522Alima%2BPure%2522%26type%3Dr%26page=1)
19. https://www.courtlistener.com/?q=%22Alima+Pure%22&type=r)
20. https://www.courtlistener.com/opinion/)
21. https://www.courtlistener.com/c/)
22. https://www.ewg.org/skindeep/search/?query=Alima+Pure&per_page=30
23. https://www.ewg.org/ewgverified/search/?query=Alima+Pure
24. https://www.leapingbunny.org/search?keys=Alima+Pure
25. https://www.oeko-tex.com/en/buying-guide/brand-shop-search?value=Alima+Pure
26. https://www.global-standard.org/find-suppliers-shops-and-inputs/certified-suppliers-database?s=Alima+Pure
27. https://organic.ams.usda.gov/integrity/Reports/OPPublicSearch.aspx
28. https://spot.ul.com/?q=Alima+Pure
29. https://greenseal.org/certified-products?s=Alima+Pure
30. https://www.c2ccertified.org/products/registry?search=Alima+Pure
31. https://cleanlabelproject.org/all-certified-products/?s=Alima+Pure
32. https://www.fda.gov/inspections-compliance-enforcement-and-criminal-investigations/warning-letters?combine=Alima+Pure

Frequently asked